How do you find new opportunities to take your business to new markets and growth levels?


To be successful entrepreneurs we need to be continually innovating and looking for opportunities to grow our business. But how do you find new opportunities to take your business to new markets and growth levels?

Listen to your POTENTIAL customers

When you're targeting potential customers listen to their needs, wants, challenges and frustrations with your industry.

Have they used similar products and services before?

What did they like/dislike?

Why did they come to you?

What are their objections with your products or services? 

This will help you to find opportunities to develop more tailored products and services identify your target market and overcome common objections. 

Listen to your EXISTING customers 

When you're talking to your customers listen to what they saying about your industry, products and services.

What are their frequently asked questions?

Experiences?

Frustrations?

Feedback?

Complaints? 

This valuable customer information will help you identify key business opportunities to expand and develop your current products and services. 

Look at your COMPETITORS 

Do a competitive analysis to see

What they doing?

What they are NOT doing?

Where are they falling down?

What are they doing right?

What makes customers go to them? 

Analyzing your competitors will help you identify key business opportunities to expand your market reach and develop your products and services. 

Look at INDUSTRY TRENDS and insights 

Subscribe to industry publications

Join relevant associations

Set Google alerts for key industry terms and new

Follow other industry experts on social media.

Absorb yourself in your industry and continually educate yourself on the latest techniques and trends


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